Finding the right words, reaching the right audience and giving people a reason to take notice are all part of building a successful brand. At Queen Bee Communications, Marie Carter helps businesses do just that through a combination of strategic thinking, creative ideas and personal support.

Bringing 26 years of experience to your business

Marie has spent 26 years working in communications, developing the knowledge and relationships that underpin her work today. Specialising in PR, social media content and events management, she helps businesses tell their stories, grow their visibility and connect with customers.

Her approach starts with understanding the business: its personality, its ambitions and the people it wants to reach. From there, she develops activity that gives its communications direction and a recognisable voice.

Photo: Rupert Marlow, Three Pin Media

Seeing the whole picture

With an agency background, Marie understands how different marketing activities can support one another. She looks beyond an individual announcement or event to consider how it fits into the wider business strategy.

That might involve ongoing press office support, a campaign launch, an influencer partnership or a creative brand experience. Whatever the brief, relationships are central to her approach, from working closely with clients to maintaining connections with journalists and engaging audiences.

From independent businesses to national brands

Queen Bee Communications supports clients across the UK, working in sectors as varied as hospitality, weddings, food and drink, pets, tourism, retail, property, automotive, luxury, charities, and health and wellbeing.

Marie’s client experience includes LightSpeed Broadband, Community Integrated Care, Brass Monkey, Sudeley Castle & Gardens, Hugo Boss, Twycross Zoo, Harley-Davidson, Oxfam and Greene King. She has also worked with independent businesses including Tom Humphries Photography, Scarlett Willow Designs and The Mystery Guest.

Each project receives the same thoughtful attention, with ideas and recommendations shaped around the business rather than a standard formula.

Events form a significant part of the service, too. Marie plans everything from shop openings and product launches to conferences and award ceremonies, bringing together the event itself with supporting publicity and social content to keep the conversation going afterwards.

Photo: Chris Boulton

Clear direction, greater confidence

For business owners managing their own marketing, the difficulty is often knowing where to begin. There may be plenty to say, but little time to plan it, uncertainty about which channels to use or a lack of confidence about stepping into the spotlight.

Marie’s Communications and Confidence Clinic is designed to help make those decisions easier.

An initial one-hour consultation explores the business’s objectives, challenges and ambitions. Marie then researches its competitors, audience and current channels, using her findings to create a personalised “communications bible”.

This practical guide sets out how to present the brand and communicate with its audience, with clear steps linked to business goals. A follow-up session gives clients the opportunity to work through the recommendations with Marie and understand how to put them into action.

It’s focused, accessible support for those who would welcome an experienced wing woman as they take their marketing forward.

An influencer’s perspective

Marie also brings first-hand experience of content creation and brand partnerships through Riley, her Dachshund. His Instagram account, @Life_of_Riley2021, features collaborations and dog-friendly destinations.

Having organised influencer events as well as attended them as a creator, Marie understands what makes these relationships work for both the business and the influencer. That experience adds another perspective to her campaign planning.

Someone in your corner

Queen Bee Communications offers a close working relationship built around understanding what matters to each client. Whether you need ongoing PR, help delivering an event or a clearer plan for promoting your business, Marie brings experience, creativity and an approachable manner to the process.

To find out more, contact marie@queenbeecommunications.co.uk.

Photo: Stefanie Calleja-Gera